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Two-column layout, desktop view Two-column layout, mobile view Coding In MJMLīefore we start the tutorial, let’s get ready to code in MJML. The layout degrades nicely, with multi-column layouts on desktop turning into single-column layouts on mobile. The hybrid approach then enables the layout to change according to the device’s size wherever possible, using a mix of fallbacks, conditional comments, nested tables and media queries to target as many clients as possible.
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Going mobile-first enables you to make sure that the most readable version is displayed by default in email clients that do not change the layout according to the device used.įor example, in, the mobile version will be displayed on both desktop and mobile (which is far more readable than a desktop version being displayed on mobile). MJML will transpile to responsive HTML, following a mix of the mobile-first and hybrid coding approaches. The component names are semantic, starting with mj-, so that they are straightforward as well as easy to recognize and understand: mj-text, mj-image, mj-button, etc. MJML is built in React, a JavaScript library developed and maintained by Facebook, and it leverages the power of React’s components. It just enables experts to streamline their development workflow, while still giving them the flexibility they need with lower-level components such as tables.įor instance, our example email was coded in 788 lines of HTML and reproduced in fewer than 240 lines of MJML. Example of an MJML component: carouselīeing easy to use doesn’t mean that MJML is not powerful. Responsive emails are no longer only accessible to a handful of experts anymore. Leveraging a semantic syntax and high-level components such as the carousel (yes, you can display an interactive image gallery within an email!), MJML is really easy to learn for anyone. This means you can forget about nested tables and conditional comments and, more generally, about making your email responsive. Just as jQuery normalizes the DOM and abstracts low-level interactions and animations, MJML abstracts the low-level hacks for responsive emails with an easy syntax. MJML is an open-source framework that abstracts away the complexity of responsive email. Abstracting Away The Complexity Of Responsive Email With MJML But because of the reasons stated earlier, and especially the lack of a standard, none of these techniques will enable you to tame all email clients at once. You might be familiar with some of them, such as the hybrid approach, the mobile-first approach or even the Fab Four technique by HTeuMeuLeu. Now, there are a few techniques out there to help email developers. On a good note, this is moving in the right direction with the Gmail update. Some email clients will just strip the head of your HTML file, including media queries, which is why inline styles are heavily recommended. Then, while email clients render HTML, many of them have very limited support of it.
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Contain image mjml how to#
How To Improve Your Email Workflow With Modular Design.18 Email Templates For Web Designers And Developers.Design And Build Email Newsletters Without Losing Your Mind.Even different versions of Outlook, such as Outlook 2003, Outlook 2013 and, render HTML differently. This is true for email clients from different companies, such as Outlook and Apple Mail, but not only. Even different versions of Outlook, such as Outlook 2003, Outlook 2013 and, render HTML differently.įirst, there is no standard in the way email clients render HTML. Creating responsive email is not an easy task, and there are various reasons for that.įirst, there is no standard in the way email clients render HTML. However, if you want to stand out, no matter how beautiful your emails are, you need to make sure they render correctly in your reader’s inbox, regardless of what email client they’re using. Email is one of the best ways to engage with your users, especially during the holiday season.
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